Author name: James Campbell

Serial entrepreneur and keen technology and sustainability innovator, with over 14 years of dynamic leadership experience in product development within the automotive and technology sectors.

3d furniture scene showing cloud computing representation

Unleashing the Power of Shadow Computing for Web 3D

Leave a Comment / Insights / By James Campbell

Unlock powerful web 3D visualisation with cloud computing. Boost engagement, reduce costs & deliver immersive experiences across all devices.

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closeup of a VR headset with text Native AR vs WebAR

Navigating View-in-Room AR: Native Apps vs WebAR

Leave a Comment / Guides, Trends / By James Campbell

Augmented Reality (AR) has become a game-changer in the tech landscape, especially in the realm of ‘view-in-room’ experiences. When it comes to developing such immersive encounters, the choice between native app-based AR and WebAR becomes a pivotal decision. Let’s dissect the nuances to help you make an informed choice for your next project. Native App-based

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